Black Farmers in Agriculture

February is Black History month, so it got me thinking and interested in learning more about the history of black people and their involvement with agriculture. I was able to dig up some interesting facts and discovered that black people have made some significant contributions to the history of agriculture and their inventions still haveContinue reading “Black Farmers in Agriculture”

Scare tactics won’t work

Social media is a very powerful tool. It can be used to sway people in a positive manner and it can be used to convey negative messages. If you are someone trying to promote agriculture the number one thing you can do to turn away consumers is to bully them or to use scare tactics.Continue reading “Scare tactics won’t work”

Free Online Course Helps Farmers, Ranchers Cope with Stress

“When we’ve done our surveys, we found was a tremendous amount of mental health problems out in rural America – two out of five farmers didn’t really know whether or not they could find help or where to go to get help.” Zippy Duvall Click on the below link to check out the free OnlineContinue reading “Free Online Course Helps Farmers, Ranchers Cope with Stress”

Understanding the Consumer

Often things said on agriculture social media can be taken out of context, this is partly due to the consumers not understanding the agriculture world, but also stems from the agriculture world not understanding the consumer. When it comes to social media there is your reality of your operation and there are a million perceptionsContinue reading “Understanding the Consumer”

What is the next move for Advocates?

Agriculture Advocacy is like a game of chess, it is much more than just blasting social media with a ton of pictures and videos. True advocacy really must include engaging with the other side, so what is the next move for Agriculture Advocates, is it time to shift gears? In the military we study theContinue reading “What is the next move for Advocates?”